We started the week with a heavy push to tie up the last loose ends around Baker HQ prior to a week-long west coast trip for our fearless leader, Coy. Between an inspired start to the production week for Jay and the crew and the push to pre-record any necessary media with Coy, Monday and Tuesday FLEW by. Leaving us a little shell-shocked and whooped this Friday morning. Nothing wrong with that though, after all, these busy and productive weeks are what make this business fun. Regardless of the stress, the entire Baker staff working in unison (however fast) is something to behold. Like one of the massive historic machines in our HQ, this team runs like clockwork.
On Wednesday Coy took off from our little NC community to fly out to San Diego where he’ll have the chance to visit a bunch of close friends and business connections built over the last 6+ years of Baker Forge & Tool. In addition to the exciting media Coy will likely post during his trip, this opportunity speaks to our company's growth and the desire to grow with those around us. You could say a lot of things about the community of knife makers and blacksmiths, but there is an immense amount of support and collaborations. Coy visiting the handful of close business friends in this region speaks volumes to the way we raise each other up in the pursuit of art, passion, and success! We’ll be looking forward to the continued collaboration that comes out of his trip.
With the Boss now out of the shop, the production staff, Waylon, and CFO Bruce are
holding down the HQ. Keeping up the normal schedule for drops while knocking out custom orders. There has seldom been a moment of machine-silence on the production floor since we began 2025 and we don’t intend to slow down anytime soon!
Inside the Media
Waylon and I kicked off the week the same way we do every Monday - with a community question! This week we asked our viewers to tell us about their first ever blade and the responses were priceless. Although I regret not asking “At what AGE did you first make a knife?” That answer revealed itself in more than a few responses. Regardless, these Monday Community Questions sure are fun and a great way to dive deeper, learn more about each other, and find similarities in our history in knifemaking, preferences in materials, and tips & tricks along the way! We’ll keep up the good-question-askin’ and ya’ll keep tuning in on Mondays!
With a terrible cold finally hitting its peak on Wednesday, Waylon was barely able to keep up our normal morning meeting, struggling to get his thoughts across through a horse and weezy voice. It’s no surprise when folks come down with a cold at this time of the year, but Waylon is a traditionally resilient person, refusing to stay home in favor of keeping his distance from the others from the safety of his office. Keeping up the normal expectation of daily content, and doing a great damn job I might add.
With Coy already on his way, we turned to the Media Backup, Jay to film our weekend drop and he NAILED it. Always refreshing to see a semi-new face on these relatively repetitive videos, Jay brought a new vibe to the weekend drop announcement and we hope you enjoyed the new take. This weekend’s drop is nothing to shake a stick at and I think Jay did a great job getting that message across.
Sneak Peek... 👀
This weekend, we’re excited to reintroduce the Double-Damascus Cu-Shim, a classic layout not seen for over a year. Its 100-layer damascus core and cladding are separated by copper shims, creating a breathtaking effect in Chevron, Ladder, and Ripple patterns. Whether you have a favorite pattern or want to try them all, this drop is your chance to own a piece of timeless craftsmanship. Get early access on our Baker App or join the full release Saturday at 8pm EST.
“I know you’ve heard it a thousand times before. But it’s true–hard work pays off. If you want to be good, you have to practice, practice, practice. If you don’t love something, then don’t do it.”
– Ray Bradbury
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